Developing the Amwaj Islands iconic resort

Argon Properties approached Brandteliers to provide a practical and efficient solution for navigating the challenges posed by the COVID-19 pandemic in the hospitality industry. Brandteliers conducted in-depth research to enhance the client's brand and connect with consumers by examining the hospitality industry and considering post-COVID market conditions. We identified unique features and proposed a positioning concept called "Curated Experiences," highlighting the resort's incorporation of art experiences in its design and guest interactions. Brandteliers ensured the brand's visual identity was consistent across all touchpoints, producing marketing materials for the main property, thereby enhancing the overall guest experience.

The Art Hotel successfully launched its new brand identity with Brandteliers' strategic and creative solutions. The hotel retained its existing customer base while smoothly transitioning to the new brand. As a result, the resort continues to be recognised as a top luxury destination, providing an exceptional guest experience. To remain competitive in the hospitality industry, the resort should maintain customer satisfaction and nurture positive relationships. The successful retention of the customer base demonstrates the effective implementation of Brandteliers' branding strategies and the hotel's commitment to delivering excellent guest experiences.